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Thread: Interview with Marcus from PaddyPartners (Poker)

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    Default Interview with Marcus from PaddyPartners (Poker)

    Affiliate Manager: Marcus Bork
    Affiliate Program - Paddypartners.com (Poker)
    PAL Review: PaddyPower Affiliate Program




    1.    Tell us a little about yourself and what brought you to become a Poker Affiliate Manager at PaddyPower.com?

    I’m originally from the customer service direction in online computer games and basically cross-joined to work in customer service at one of the largest poker affiliates. After moving up into key account management I decided that it’s time for me to go back to Dublin again and applied at Paddy Power.

    2.    What is your favorite part about being an affiliate manager?

    The fast-changing environment within the poker industry. It’s a very interesting setup to work in.

    3.    Paddy Power is well-recognized brand and everyone knows about the Irish Open.  What are some of your other favorite Paddy Power promotions throughout the year?

    I really liked the Iron Man and the Green Card last year, taken their connection to Black Friday. Otherwise I’d say the Power Hours bring a lot of value for our higher volume players.

    4.    If you had name the top 3 things about the overall Paddy Power affiliate program, what would they be?

    A fair commission structure, fast on-time payments and of course an amazing Poker Affiliates Manager

    5.    When looking at your top producing Paddy Power affiliates, what are some attributes that these super affiliates share amongst each other?

    Being the best in their sector (e.g. PPC) and/or offering a unique added value like educating poker players.

    6.    As you know affiliate payment dates can greatly vary in the industry.  What is the average payment date at Paddy Power?

    10 to 15 days after the month closes.

    7.    Do you find that players cross over amongst poker, casino, and sports at Paddy quite often?  Do affiliates realize greater commissions with this?

    Like any sportsbook operator we’re of course seeing movement between the products and are always happy to discuss opportunities offered through this with our affiliates.

    8.    Are there any exciting promotions or changes coming up in the near future at Paddy Power that affiliates should be on the lookout for?

    Mobile poker on iPoker is getting closer and closer on the horizon, I think this will be a massive drive of acquisition.



 

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