CPA or revenue share with Bingo

[imported_Tommy]

What are your thoughts on CPA vs. revenue share when promoting online bingo. Likewise what are some good %'s or CPA's I should be looking for as a new bingo affiliate. Thanks in advance.

[Poker69]

Also interested in this... I didn't really take a look at bingo CPAs because the starting CPAs were so low. Once my bingo site starts getting more traffic I will have to look into it.

[sipka]

Jeremy, go with rev-share, in bingo usually there are no competitive CPA deals, and your bingo players will spend more money than you would earn with CPA. Moreover they will stay with the bingo site for a longer time, bingo players' loyalty is higher than poker players. They are playing mostly for the community at a bingo site, not exactly for the winnings, and if the community is good, then they will return/deposit, return/deposit.. rinse and repeat

They won't spend fortunes, but they will spend their money continuously for months/years.

For bingo revshare the Golden Rule stalls: if you can get 80% from an aff program, but they don't convert, then 80% of nothing is still nothing.
I think 25-30% rev-share for starter is OK and when you can show some serious quality traffic to the aff program then I'm sure you can negotiate better deals (or if you get into higher brackets, you can negotiate the higher % for the entire amount of your earnings

[Satya]

Bang on target, Sipka.

Bingo players are more loyal
As compared to casino or poker and stick to a brand for longer duration. Unlike some casino players who could potentially drop 1-2K in a session, these players would play for a 10er every time they play. But they will play pretty regularly and keep coming back to the same site.

What dictates the loyalty?
The loyalty is not just with the brand, it is with the community. They come back to chat with the same players and the host.

Where is the extra value?
Side games, mini games in the console and from slots.

2 categories of bingo players -
1) Players who love bargain bingo games (low stakes) and low stake slots and enjoy their time with friends and acquaintances in the chat room. Bingo rooms to promote - SunBingo.com, Jackpotjoy.com
2) Players who love their bingo but also like to play high stakes slots, video poker or other table games [Bingo room to promote - Jackpotjoy.com
Money is to be made from both categories. The only major difference between the two is the player life cycle and average monthly player value.

Sign up at Market-ace | Jackpotjoy affiliate program and Sun Bingo affiliate program. I am sure they would set you up with a good revenue share deal.

[JeremyM]

Does anyone know what a decent bingo CPA would be?

[suffolkpoker]

the best ones iver seen is upto about £50... most are about £25... with the few players i have converted (converting more every month) im glad i went with rev...

[Vigird]

I ve been promoting bingo online in Poland for about a year now. Started with rev share and results are far better than I could get with CPA. As it was already said, the best offer is up to €50.

I must say that bingo players are more loyal than poker plrs, they play every month, revenue is not as big as with poker rev share but its regular.

The best results I get with 888 Ladies, next Unibet and BingoDay.

[GFPC]

very useful post guys.

thanks so much!!!

[casino]

silk bingo is pretty cool, love it

[Greg]

A lot of people have been asking what the 'going rates' are for bingo right now. I'll throw this out that during a little study this week I did, the average CPA for a US Bingo Players is $75.00

This is actually a little higher than I thought, higher than UK players even. This was based on a $20+ deposit and some play-through requirements.