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by on 03-05-2009 at 08:21 PM (704 Views)
Attachment 8Here at Carbon Poker the twitter debate has been raging since October. Personally I was like Meh - just another fad for teenage texting kids...

so the other day I sat down with our resident tweeter nerds and we get into a debate and he shows me some of the cool stuff that is going on right now through his twitter deck (wtf I thought, not enough work to do clearly!)

However the more things he showed me the more useful I found it. Last night I was driving home and i get an tweet from the local TV station here there is a 4 car pile up on a bridge I need to use. All of a sudden, like god sent down a lightening bolt from above it hit me..."this shit is useful" . People have finally starting bringing it down to local level news and events. This is when this thing will begin to really get some legs and start to grow up a little.

The challenge for us all still remains - how do I make money at this, well here are some points that made me think a little.
1) Its free
2) People see your name, therefore you are essentially getting good repetitive brand exposure
3) People see your message, as long as you make the message witty, interesting and relevant, people will follow you.
4) People choose to follow you so its semi-targeted.
5) The only downside, is the time it takes which to be fair is minimal, so its not much of a downside.
6)More than one person at a time can log in and post different comments -giving the feeds less of a spam feel.

In terms of providing any ROI on your time vs effort, its difficult to quantify, however we have tried to see how effective this can be by adding bonus codes to our page.

We have only just got started on our twitter but we have some awesome ideas are considering heavily integrating into our retention and acquisition programs so keep your eyes peeled! You can follow us at www.twitter.com/carbonpoker

I found this article which is an all you need to know about twitter...

How to Attract and Influence People on Twitter ? The Ultimate Twitter Resource



Happy reading...and thanks for making me do this Jeremy hopefully it will spawn a new generation of poker twitterers....

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Comments

  1. Skinski's Avatar
    Thanks for the link to the article.
  2. Jeremy's Avatar
    Following you guys on Twitter now. Twitter is blowing up more and more every day. I listened to the CEO speak a few weeks back and he said their biggest challenge right now is people figuring Twitter out.

    I think once normal people outside of us geeky internet marketers can figure it out, there is a lot of potential.

    Great link by the way Ian. Thanks for posting this!
  3. Unknown Webmaster's Avatar
    Great post, and thanks a lot for the link to that article.

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