Trouble With Sports Betting Rev? New Revenue Stream
by
on 09-06-2011 at 07:15 PM (1260 Views)
After a year or two messing around with sports betting sites I've finally realized something that has made me a lot more money than I had been making...
Give visitors what they are looking for.
I had been running different picks/predictions type websites with hopes to draw sports bettors and then get them to sign up at a sportsbook because of a special bonus, reduced juice, etc.
After not having much success with getting RMPs I realized that people searching for predictions for sports betting events are looking for just that. They aren't looking to sign up at a sportsbook and will rarely ever convert no matter how much you push them on a certain sportsbook.
I had been putting hours per week into releasing betting picks in hopes for return visitors that I could later convert to certain sportsbooks, but was realizing that my time wasn't rewarded with $$ often.
I decided to switch to a paid model for my picks, advice, tips, etc. I still give out daily picks for free, but when I see a play I really like and see a lot of value in I give a higher rating and charge people a yearly membership fee to get those picks.
I've started with this paid model with MLB and have gone 18-3 with these big MLB plays, which is pretty incredible. Since recording all my NHL and MLB picks daily in 2011 I am up over 80 units or 80% ROI, which most bettors will be happy to pay for.
I have everything set up through Clickbank and am giving affiliates 70% for my NFL picks this season (MLB is 75%)!
If you are running a sports betting site that includes previews, picks, etc (which I know a handful of PAL members are) I highly recommend looking into sending your traffic to a website like mine that gives out paid picks. The $75 CPA from pushing paid picks is a nice change from sportsbooks that aren't converting.
The average commission for these handicapper sites is around 25 or 30% from what I've seen, but I've decided to go with a higher percentage because without the affiliate I probably wouldn't have gotten the sale (and the costs are small on my end for adding new customers).
Take a look around as their are a lot of sites out there with affiliate programs (I know Jeremy and Greg are announcing their help with one soon) but just make sure you are promoting a legit company.
If you want to find out more information about my NFL picks just in time for the season I wrote a blog post about my NFL handicapping affiliate program.























