Ridge

I've been visiting these forums since the party riches days. Jeremy and many other members on here have shown me how to make a living, and given me security for my family. I no longer have to rely on "working for the man" to get by. Not has being an Poker Affiliate given me a better life, but I've also been able to provide extra income for my programmer (Eric), several writers, etc.

We are all essentially small business owners and we are the life blood of the economy. Hopefully this will hold true even with all the radical changes and special interest groups that seek to destroy and enslave people like us. Make no mistake, a massive power grab is happening!

Anyway, the point of this post is to give something back to this forum, and hopefully something in here will allow you to one day give something back and help keep the small business spirit alive.

Rakeback Secerets

Almost daily I get IM's, email's, or PM's form fellow affiliates asking my advice on building a rakeback site, or Rakeback vs Revshare/CPA model and my answer is pretty much the same for everyone. Long term Rakeback will make you the money. As we have seen form Tony's great post on assigning an actual value to the average rakeback player, there is NO doubt Rakeback players are worth more than the average non rakeback player. For obvious reasons:

Most Rakeback Players are grinders
Rakeback players are loyal
New Players don't know about rakeback, if a player is finding your site looking for RB terms, they know what they are doing!

Secret #1
Rakeback in general is still in the early stages in the poker world. Poker Rooms have always offer some type of bonus, but Rakeback is a different story. We all know the old dominating poker portals, they dominate the SERPS for some of the most valuable keywords. This is great news for new affiliates and rakeback affiliates because that leave money making rakeback terms WIDE OPEN!

Now although these terms are wide open, that does nto mean they are easy to find. XXX Poker Room Rakeback which of course is a good KW is not always the best KW for rakeback traffic. But there is a million other terms which are and will make you money.

I was talking to a buddy of mine today who is trying rakeback for the first time. He recently started a rakeback site, his first rakeback site and within a month he has had a few good SU's already! He was really surprised and very happy. He knows that in the bonus side of things, it is not that easy.

What people like me don't want you to know is that Rakeback is really that easy! Ranking for good KW can be done easily if you do it the right way. Research, Research, and more Research!

Secret #2
you do NOT need a ton of volume to make money at rakeback. We have already seen how much better the player value is compared to normal players, so it pretty much balances out. You won't be getting 35% when offering rakeback, but you can get anywhere from 12%-25% + lots of other cool things to offer that bonus affiliates cannot. RakeRaces, Freerolls, special events, etc.

Secret #3
Affiliate manager love good rakeback affiliates! Of course they do, we bring in the highest value players for them! You will be amazed the deals you can make when you have a good rakeback site. Special rates, special tournaments, etc. For example: I work with a couple rooms that do not deduct bonuses from me or my players!

I hope this helps some newer affiliates or some affiliates that are caught in a rut and are not sure what they can do to increase income. I encourage everyone to try something new!

Want to Offer Rakeback?
As some of you know, about 3 months ago I took a position with one of the leading Rakeback Providers and over the last few months I have helped several great affiliates transition into the rakeback market. Not only do they get to pick my brain but I also make sure they get better starting percentages than they will get anywhere! You will also get to offer $100,000 in additional Races and Rolls for your players.

So, if you are looking to get into the rakeback niche, hit me up and I'll help get you started now!