How is SportsBook converting now

[jdwanchalk]

Pokerlistings has the sickest Sportsbook Landing Page of them all !

Sportsbook.com

But you can customize them of course.

And the reason that is not the default landing page is...

[Stephen]

Hey Guys

Several points:

1. Generally speaking, for US traffic Sportsbook converts better than PO, so I usually suggest starting there. As we know, that isnt the case for everyone, as UPB points out, and some rooms just don't fit certain sites. As with Jdwanchalk, perhaps neither work, and its best to test other options.

2. I do not generally advise sending players to Sportsbook.com/poker. We have numerous Landing Pages that we can customise for you. The one for PL is indeed unique, but I havent pushed it elsewhere as conversions arent better than our other pages which also look great. Our LP's include your site logo etc so it improves the branding between your site and ours....

3. Personally, I agree the Playaces concept is confusing. From our perspective, we ignore than Playaces name and focus on calling it Sportsbook Poker and Playersonly Poker. Much easier!


Finally, in answer to Flushdraw - if I were in your shoes, I'd test both us and UB/AP and see which converts better for your site.

Stephen

[leporello]

Stephen why is the landing page so bad? Surely this could and should be optimized better by your design/marketing team?

[Stephen]

IMO, that page isnt designed for those coming for poker as their first preference. Dont forget that the site is firstly a sports site, and that page is used mainly for existing players that are interested in poker as well.

[leporello]

I dont understand you're meaning. Are you trying to say you dont want to convert players on that page at all other than existing sportsbook members?

[Flushdraw]

I think he means that people visiting the poker section of sportsbook.com will be familiar with the layout of the sportsbook and so made it a similar design. People visiting from other sites (affiliate sites) should land on a custom landing page from that affiliate, which would be much more appealing to players not already using sportsbook. That's how I see it anyway .
I do like the idea of custom landing pages. How do I go about getting one made Stephen if I give sportsbook poker a go?

[KevinMcC]

When I grabbed a link from one of my poker banners it goes to a pretty nice looking landing page (Sportsbook Poker)

[Stephen]

I think he means that people visiting the poker section of sportsbook.com will be familiar with the layout of the sportsbook and so made it a similar design. People visiting from other sites (affiliate sites) should land on a custom landing page from that affiliate, which would be much more appealing to players not already using sportsbook. That's how I see it anyway .
I do like the idea of custom landing pages. How do I go about getting one made Stephen if I give sportsbook poker a go?

This is exactly what I meant... Sory if it wasn't clear...

Flushdraw, send me your logo via email and I can get a LP for you...

Stephen