bonuscode page

[MAC]

Hello All,

I have a bonuscode landing page #1 google.es that receives 302 visits a month and only 22 people click on the visit links (one text one banner).
This is very low ratio I think. Anybody can tell me the average ratio? 0-10,10-20,20-30,...

Thanks in Advance

Moises

[Peter Willis]

I doubt there's an average ratio? Totally depends how well you've got the page setup to convert the traffic.

- Does the page title accurately reflect the on-page content (i.e. do you actually give people the bonuses they are expecting to see)?
- Are your call-to-actions clear?
- Does the site look trustworthy?
- Are you linking directly via affiliate links or via masked URLs?

[GregW]

If you're getting the majority of your traffic to this bonus code page through search engine referrals (searching for "X poker bonus code"), I'd actually expect to have a very low click-through rate. The visitors from the SEs to this page have the poker room client open in front of them, so all they need is the bonus code. They're not interested in clicking through to the same poker room website again.

Having a quick look at the click-through rate for a certain bonus code term, it looks like around only 1% of visitors actually click on an affiliate link. The site still converts well though, so click through rates for that one page aren't an issue.

I think I'd only be concerned about click-through rates if the majority of your visitors were navigating to this page from other areas of your site.

[MAC]

"I'd actually expect to have a very low click-through rate. The visitors from the SEs to this page have the poker room client open in front of them, so all they need is the bonus code. They're not interested in clicking through to the same poker room website again.

very good point, could be different as i am talking about a sportbook website but low rate anyway

now i see that what is low is depositors then. 8 from all those visits searching for the bonuscode

[MAC]

I doubt there's an average ratio? Totally depends how well you've got the page setup to convert the traffic.

- Does the page title accurately reflect the on-page content (i.e. do you actually give people the bonuses they are expecting to see)?
- Are your call-to-actions clear?
- Does the site look trustworthy?
- Are you linking directly via affiliate links or via masked URLs?

that is why I am asking, to get an average or clue to see if my numbers are low and start changing things

[parttimepoker]

302 visits to 8 deposits is a ratio i'd be thrilled to have.

[opoker]

You click-through average is close to 10% which is very good in my opinion, and getting 8 depositing players from those 22 clicks is even better.

I would concentrate more on increasing the traffic because your conversion ratio is good enough.