What can I do to help my site rank better?

[Stocks]

Hey guys some good stuff in here.

1. I agree with Peter and Randy on tyring to rank for the term "Odds Tracker" - I actually made a weak atempt at this once before but I was affraid to add too many more links to the site although kind of surprised its not showing any anchors for that I know I got a few links with Odds Tracker as the anchor text. But this is something I will do.

2. Automated links - are these still being added? not really sure how these work but I'm not doing this not sure if it has something to do with the link wheel I got 10 months ago.

3. Odds Script - some people mentioned this might be an issue but I would hate to get rid of it seeing that is what the site was built around.

[pokerprop]

His problem is he doesn't rank for anything period. I wrote one of his pages and he should be seeing traffic coming in from that one for all sorts of random terms and he's not. The site is beyond obviously penalized it is not the case of poor SEO (poor SEO and it would still pick up random searches.).

Stocks by far your best move is to get rid of the odds script. It's been 10 months and as much as you hate it why keep tossing money away without figuring out first if that is the problem. If it is you can make further plans from there. Perhaps one idea would be to use the entire script at a single URL of your website (all embedded) later and not even let Google access that page (this one of 400 potential ideas I could have to still use this technology without having Google issues). You can try 500 other things first, but at this point removing the script and seeing what happens is your best bet.

[pokeraussie]

I do think in this case oddstracker.com doesn't have enough to make Google think it should be ranking for "odds tracker". Other than the domain name, all the site really has is 4 mentions of "Odds Tracker" on the homepage within the content (nothing in any Header tags, and more importantly in the Title tag/description). In addition, it's even lacking any internal links for "Odds Tracker" - let alone any external ones coming in.

To be fair I haven't even looked at the backlink profile I was just going by what Stocks said in the OP about obtaining spammy links when the site was new. I would have to assume he would have got a few branded links and that all the links weren't keyword anchor text. In which case it should already be on the first page for "Odds Tracker" having the exact match domain this would be seriously easy to rank, which can't be said for the keywords targeted on the inner pages.

As for a solution I really don't know what to suggest. As Stocks pointed out how can you possibly drop the script when that's basically the nuts and bolts of the site? I'd leave the script but beef up the content on the inner pages, including unique content before the odds data. In addition I'd change the nav bar links. IMO it's over-optimised all your internal links are targeting keywords that get searches which could very easily trip spam filters. You already have "odds" in the domain there is no need to repeat it in the anchor text anyway.

[Stocks]

About the odds script and the way I have it layed out. There was another menu above that with stuff like sportsbooks, picks, articles, stats in it and I had a seperate odds menu like is there now below so it would be quick to change from sport to sport. I removed the main menu a while back but I'm currently putting that back and was wondering if I could do this instead of removing the odds completely.

Right now each sport has it's own odds page like Oddstracker.com/nfl-odds and they are all on the menu.

instead of that would it make a difference if I did'nt have each sport on the menu and instead just have a betting odds page like

Oddstracker.com/odds

and then I would link to all the odds pages from there like

Oddstracker.com/odds/nfl or oddstacker.com/odds/nhl and so on

I added a pic of the 2 menus and what the site used to look like before I changed it.